5 signs your demo is a disaster

- The fake/nervous laugh loop – You force one. They force one back. Nobody’s happy.

- “Does this make sense?” every 2 minutes – If you have to ask that much, it doesn’t.

- You try small talk, and they shut you down. "So how’s your day?" "Let’s just get to it."

- A lot of “hmm… okay… got it.” – Translation: They’re mentally checked out

- The ultimate killer: “Can we just skip to pricing?” – Congrats, they see you as a price tag, not a solution.

BUT— and it’s a big BUT. It’s not always your fault.

Some prospects are just lazy, uninterested, or worse—checked out of their own business. No amount of sales training will save these calls.

Disqualify early. They’ll churn later anyway... because you cared more about their business than they ever did.