D-pad glitch

I have this problem where it seems as though my d-pad is stuck. It is not physically stuck, but the console registers it as if I am holding one of the d-pad buttons. I can't reproduce it but it sometimes happens every 10-15 minutes. The only way I can stop it is if I enter the settings menu or restart the connection like I did in the video.

Anyone had this problem? Do you know how to fix it or should I just replace it at the store?