- Written by Angela Whiteberry
- Category: Makeup
- Hits: 667
With the Winter blues heading our way, it's time to brighten up our world by stocking up on vibrant and bold makeup products made by e-commerce success story Lime Crime. Doe Deere, Lime Crime's founder and CEO, created her hyper-pigmented makeup products to introduce some much needed brightness into the world, resulting in blushes, lipsticks, eyeshadows and nail polishes with some of the boldest hues available.
The incomparably bright colors of Lime Crime's products aren't the only thing that makes this cosmetics line a consumer favorite, either. Lime Crime's products are completely cruelty-free as well as vegan. Founder Doe Deere is an enormous fan of animals, and therefore it was crucial to her that her products do not harm animals in any way, nor do they test their products on animals or use any animal byproducts. Famous animal rights activist group PETA has certified the company as cruelty-free so that animal-loving consumers can trust Deere's brand.
Launched in October of 2008, Lime Crime has since become an enormous success, boasting over 2.4 million followers on Instagram as well as hundreds of thousands of dollars in revenue. Lime Crime's products are available on the company's website, and Urban Outfitters has recently begun selling Lime Crime's products as well, marking cosmetic consumers' desires for bright, vibrant makeup.
One of the company's most popular product lines is the Unicorn Lipsticks, which come in several unconventional colors and feature sparkly unicorn-themed packaging. Another fan favorite is the Velvetines line, created in 2012, which is a line of liquid lipsticks which is now being mimicked by mainstream cosmetic brands worldwide.
Doe Deere was born with a passion for vibrant and bold colors, and the result is a line of makeup products which are sure to cheer anyone up on even the bleakest and darkest days.